In 1919, at a parade honoring returning World
War I veterans in Lodi, California, Roy Allen set up a roadside
drink stand to offer a new thick and creamy drink, root beer. His
creation was such a success, he decided to take on a partner, Frank
Wright. In 1922, Allen and Wright combined their initials to name
the beverage A&W Root Beer.
Allen
wasted no time opening his first permanent root beer stand in Lodi,
followed by a second one in
Sacramento. It featured the first "drive-in" concept with
"tray-boys" for curbside service. Then, in 1924 Allen
bought out Wright to pursue a franchising program, which became
America's first franchised restaurant chain.
He sold A&W Root Beer concentrate exclusively to these franchises to
ensure quality. By 1933, more than 170
outlets were franchised.
During WW II, A&W Root Beer stands
increased in number, despite government sugar rationing. After the
war, more than 450 franchises were open, driven by the popularity of
the automobile and the new mobile society. In 1950, Roy Allen
retired and sold the business to Gene Hurtz. In 1963, Mr. Hurtz sold
the A&W Root Beer Company to the J. Hungerford Smith Company.
More
ownership changes took place during the 60s and 70s, but the only
place you could get A&W Root Beer was on tap at an A&W Restaurant.
However, Americans wanted to enjoy it at home, too.
And in 1971, they were able to do just
that. A&W cans and bottles were an instant hit when they were first
introduced in Arizona and California. Then, in 1974, A&W Sugar-Free
was born. In 1986, A&W Cream Soda and A&W Diet Cream Soda were
introduced and distributed nationally. Then in 1987, Sugar-Free A&W
was reformulated as Diet A&W.
In the March 1995 acquisition of Dr
Pepper/Seven-Up Companies, Inc., by Cadbury Schweppes plc, of
London, A&W became part of the renamed Dr Pepper/Seven Up, Inc.
Today, regular and Diet A&W Root Beer are the number one root beers
in all measurable channels. A&W Cream Soda is the top branded cream
soda.
Click
here
for complete and detailed history of A
& W Root Beer

Glass Mugs
A & W has used thick glass mugs
to serve root beer since the beginning of the company. Root beer
tastes best when very cold, so A & W franchises were required to use
chilled approved glass mugs.
According to our research,
three companies have supplied A & W glass mugs in the US, at least
up to 1982. Since the mid-1990s, the Libbey Glass company has
supplied mugs in Canada.
Mug suppliers in the US to at least 1982
have been:
1919 to present? Indiana Glass
1925 to 1960 Hazel Atlas
1940 to 1946 U.S. Glass
Hazel Atlas mugs can be identified by the
stylized "H" above "A" on the bottom of the mug. Other mugs do not
show a mark identifying the manufacturer. Mugs with red outline
logos that are not marked "HA" are assumed to be from the U.S. Glass
company, as they are not listed in the Kalen document as being
Indiana Glass mugs.
Mug logos are numbered sequentially in
roughly chronological order of first use. A & W in Canada has used a
different logo from A & W in the US since the 1960s appearance of
the familiar oval logo. Logos for both countries are included here.


Logo Identification
 |
Date Unknown - This etched logo is
found on a 3.5ounce child's mug and it features a closed O.
|
 |
Date Unknown - We added this
logo, but not sure as to its actual date of production.
|
 |
1921 to 1960 - This mug features raised
glass lettering and has a closed '&' and a tall 'E'. Photo of the
variations are inside.
|
 |
1925 to 1960 - This logo features 4 rings
with raised burgundy lettering on clear glass. |
 |
1925 to 1945 - This is the franchised A & W
Root Beer logo for the 5 states out west that Allen allowed to sell his
beer until 1945. The names of the owners were H.C. Bell and Lewis
Reed....hence the name Reed & Bell Root Beer. |
 |
1925 to 1960 - This logo features 4 rings
with raised red lettering on clear glass. |
 |
1925 to 1960 - This logo features 3 rings
with raised burgundy lettering on clear glass. |
 |
** Rare **
1940 to 1946 - This 16 ounce mug features a
3 ring logo with raised burgundy lettering on clear glass. |
 |
1948 to 1961 - This mug features a logo
with black lettering on a red background having 4 circles. |
 |
1960 to 1961 - This logo has a red
background with clear letters. The only mug having this combination is
this small 3.5 ounce childs mug produced in 1960-61. |
 |
1961 to 1964 - This mug features a
bull's-eye logo with white lettering on a orange background having 4
circles. |
 |
1950's ? - Reports are
that mugs with clear etchings on them were from the 50's......but we can't
confirm the exact dates. |
 |
1961 to 1967 - Brown & Orange Bulls Eye Logo on
white background |
 |
1966 - This logo has a broken white oval
with the orange and brown circles shaped like "soup ladles".
The term broken means the & sign cuts off the white from
entering it. |
 |
1968 - This mug has a solid white oval logo
where the orange and brown circles are shaped like ovals. The term solid
means the & sign allows the white to enter it |
 |
1969 to 1971 - Removed white from behind the Orange &
Brown Oval Logo. |
 |
1972 to 1975 -
Map of United States
is featured on this logo. Mugs in these years came in
various sizes with thick and thin handles. Click on image on
right to see thick Handle, click on logo on left to see thin
handle. |
 |
1978
- This is a Large Logo variety mug where the flutes go
less than half way up the mug. The other is a small log but
exactly the same in detail just smaller. |
 |
1979
- This mug was produced exclusively for the Franchised A
& W Dealer Convention in Hawaii. |
 |
1981
- Orange ring logo |
 |
1980's
- In place of the Oval Canadian A & W Logo is the face
of the Great A & W Root Bear. This mug is presumed to be a
special promotional piece from the early 1980's, probably
given out to kids in one year only. |
 |
** Rare **
1982 - This 10 ounce mug features a
raised A & W logo and is listed in the 1982 Kalen Document as a "sample"
mug for nostalgia promotion. The word Root Beer does not appear. |
 |
1984
- 1996 This bottle features a single orange
ring around the label with the words Root Beer underneath
it. The mugs in these years hold different quantities of
root beer, and came with two different base variations. One
is flat and one is circular. |
 |
1994 -
Orange
& Brown Oval Logo against a diamond with yellow, teal with
the words "75 Years" and "Authentic Since 1919." |
 |
1994 -
75th
Anniversary |
 |
1995 - Oval logo with slanted A & W no
shadows |
 |
1995 -
This mug has a slanted logo with shadowed letters. We
believe it was sold either direct to the public via mail
order or in grocery stores. Click on photo to the right to
view. |
 |
1995 -
1998 This small 9 ounce mug was made with three
different bottoms and a slight size difference in the height
of the logo itself. Click on photo to the right to view
variations. |
 |
1996 - 98 -
This mug has the words Since 1956 on the front and the
back shows logo and French "Depuis 1956." The logo also has
a brown and orange ring.
Note:
There is another variation of this logo having a single
orange ring. |
 |
1998 -
This mug has the words All American Food under the Logo |
 |
1999 - This
mug shows logo and French "SERIE LIMITEE" on the reverse
side. Also in this series is Baby, Mama, Teen and Grandpa
Burger mugs all being the same size. |
 |
2000 - This
mug features a clear glass go and a smiling face of the
Great A & W Bear. |
 |
2001
- This mug was a special one-year collector's edition but
quantity produced is not known.
Note:
there are 6 dimples on the mug |
 |
2002 |
 |
2003 |
 |
2004
- Commemorative 85th Anniversary. |
 |
2005 -
Smiling Bear |
 |
** Rare **
2005
- When A&W distributed its Smiling Bear Rootbeer Mugs, it
secretly included 984 Winking Bear Mugs. The differences are
subtle, but with the Winking Bear Mug, the bear has one eye
closed. |
 |
2007 -
Collector Edition |
 |
2008 -
Collector Edition |
 |
2010 -
Collector Edition |